Snake Haul
Five listings, one game
Nobody knows which listing converts on this traffic, so there are five — each a complete set of copy, screenshots and a feature graphic that belong together. They exist to be run against each other in a Play Console store-listing experiment rather than argued about.
None of this is a mock-up of the game. Every screenshot and every frame of every video is the real Unity build, captured off a real Android device while a bot played it.
The five directions
Say the verb in three words and show the phone.
See the listing →
Teach the loop with no words at all. The one set that assumes the reader cannot read — if only one ships, this is it.
See the listing →
Crop to the moment worth caring about.
See the listing →
One numeral per card, legible at 160px — the width Play shows a screenshot at before anyone taps.
See the listing →
A face is what makes a row memorable.
See the listing →The ad — 15 seconds, five native cuts
One unbroken haul at real speed: empty tail to eleven balls, the run home past three jets, the bank, the coin counter moving 247 → 335. No cut inside it and no speed ramp. On traffic that never chose to install, the gap between what the ad promised and the first thirty seconds is the uninstall.
Snake Haul · in.xuresolutions.haul · Xure Solutions
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